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Things That Do Not Work the Way You Might Think

Most things in AdWords work as advertised or as you would expect and in this article we will discuss a few of these that don’t. The real purpose of this is to stress the need to test features that are important to your business because not everything in AdWords is as it appears. Impression Capping…

March 20, 2015
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Keeping Up With AdWords Changes

Good news for everyone that works within the Google AdWords system is that the pace of change is slowing. This last year Google had only 200 changes to the system compared to 365 the year before. So we have gone from one change every day to every 1.8 days. Who knows maybe next year we…

March 20, 2015
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Launching a New Product

If you are starting out on the journey of a new product launch we would like you to know that it is only slightly more complicated than the federal tax regulations and perfecting cold fusion? So it can be done!!! Over the years we have been involved in hundreds of new product launches and it…

March 20, 2015
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