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The AdWords Experts Take on Google Shopping

The one constant in Google is change and that is as true as ever today. This applies to all aspects of AdWords advertising, and Product Listing Ads (PLAs) are no exception. Recently, Google introduced Google Shopping as the next generation of Product Listing Ads. While Google Shopping is very similar to PLAs in many respects,…

March 17, 2014
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Stand-up Desk Experiment

Several of my friends have been converting their offices to stand up desks and we have been talking about doing this for well over a year.  The challenge has been making the commitment and finding out if we will actually like this. My friends tell me that the first 3 days are tough and you…

March 17, 2014
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Search Engine Optimization vs. Reputation Marketing

“But, I already have someone working on my SEO.” As pioneers in developing Reputation Marketing systems, our sales team often runs into the objection “But, I already have someone working on my SEO”. The misconception that all things related to managing a business’s online presence are the same is amusing, frustrating and resolvable. Perhaps the…

March 6, 2014
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